NVIDIA GeForce RTX Graphics Cards just got a “SUPER” upgrade. Three new Nvidia cards were just announced at CES 2024 and they are all coming to Best Buy Canada! GeForce RTX 40 Series graphics cards, powered by NVIDIA’s new Ada Lovelace architecture, arrived awhile back delivering unprecedented computing power for gamers, content creators, and a wide range of everyday computing tasks. The new RTX SUPER Series cards will supercharge modern computing, enhancing AI gaming and Generative AI tasks. Here are the dates when these new cards will become available:

  • GeForce RTX 4070 SUPER will be available on Jan 17th.
  • GeForce RTX 4070 Ti SUPER will be available on Jan 24th.
  • GeForce RTX 4080 SUPER will be available on Jan 31st.

This article will help you learn about these RTX 40 series graphics cards, and explain the process to purchase one of the new RTX SUPER Series cards for yourself. Selection and quantities will vary. Also, household limits may be added for some products, depending on changes in demand and stock levels.

New graphics cards feature Ada Lovelace architecture

NVIDIA has launched the third generation of its RTX architecture, building on the RTX 30 Series’ Ampere. This version is called Ada Lovelace, a nod to the 19th century mathematician who has been widely recognized as a computing pioneer and the first computer programmer. This new architecture features third generation dedicated Ray Tracing cores and fourth generation Tensor cores.

Ray tracing is extremely taxing to GPUs with the rendering requiring tracking millions of light rays striking different materials from different angles. NVIDIA’s new Shader Execution Reordering (SER) makes these workloads more efficient, with up to twice the performance of the previous generation. This translates into in-game frame rates that are up to 25% faster. These third generation Ray Tracing Cores also introduce new Opacity Micro-Map Engines and Micro-Mesh Engines for additional performance gains.

All-new fourth generation Tensor Cores enable and enhance the processing of AI technologies including DLSS, which is available in over 280 games and applications. In addition to DLSS Super Resolution which boosts performance by using a neural network to reconstruct lower resolution inputs, DLSS 3—which is exclusive to RTX 40 Series GPUs—uses AI to create entirely new frames, multiplying performance. A new Optical Flow Accelerator works to feed pixel motion data into the DLSS neural network (read more about DLSS here). NVIDIA says this generates new frames on the GPU so performance is accelerated even in scenarios where the computer’s CPU is a bottleneck.

The RTX 30 Series’ DLSS 2 boosted frame rates by up to 2X, but the RTX 40 Series’ DLSS 3 can boost frame rates by up to 4X. Even better, the Ada architecture delivers these big performance gains while consuming less power on average while gaming.

The new RTX SUPER Series will deliver performance gains over previous generation cards. The addition of more performance cores for each “SUPER” version of these cards is a game changer for those playing the most demanding games or using advanced AI applications.

How can you obtain an NVIDIA RTX SUPER Series Graphics card

These new SUPER Series cards will arrive at Best Buy in stages during the month of January 2024. On January 17th, the RTX 4070 SUPER will be available for purchase online at Best Buy. On January 24th, the RTX 4070Ti SUPER cards will be available at Best Buy. Finally, on January 31st, the RTX 4080 SUPER cards will be available for purchase. You can learn more about these new cards in this article specifically about the Nvidia announcement from CES 2024.

Best Buy and NVIDIA are hoping to make these cards available to more Canadians who are ready to upgrade their productivity and gaming performance. Selection will vary and will change rapidly. Here are some tips to help you find the right graphics card for your needs.

  1. Find the graphics card that you would like to purchase online at Best Buy, then check to see if any stock is still available.
  2. Place your order online for free home delivery.

Please be aware that household limits may be in place for some RTX 40 SUPER Series graphics cards. Selection and quantities will likely change over time and we provide no assurances about any particular make or model being available.

Where and when to find GeForce RTX 40 Series graphics cards 

At stated above, GeForce RTX SUPER Series graphics cards will be available on the Best Buy Canada website to purchase from the launch day. We expect demand for NVIDIA graphics cards to remain high. Return to bestbuy.ca often as stock levels will change often and you don’t want to miss out on your chance to obtain one of these amazing new PC components.

Click here to find the full range of PC Components available at Best Buy.

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