Get the guidance, convenience and motivation you need

The Fitbit Ionic is a watch that gives you much more than all day tracking. Just strap it on and you’ll have on-the-wrist access to personalized on-screen workouts. It’s a water-resistant watch, so you can wear it in the pool or on a jog in the rain, and with built-in GPS, you track everything from a walk to a run or ride. Fitbit Ionic also has a continuous heart rate monitor and run detect so you can hit the road without worrying about whether your fitness watch is keeping up with you.

If that’s all the Fitbit Ionic could do, it would be enough, but there’s much more to this exciting new timepiece. Because it can store and play 300+ songs, you can use music to motivate you to run faster or take those extra steps. It also has popular apps for weather, sports, and more—plus, an NFC chip, so you can use your Fitbit Ionic to pay on-the-go.

Designed to elevate your fitness experience

The Fitbit Ionic will track your all-day activity including steps, distance, calories burned, and floors climbed. But it also goes beyond fitness tracking. The Fitbit Ionic offers you personalized on-screen workouts to guide you through your fitness routine, and these workouts will adapt based on your feedback, helping you build the routine that’s right for you.

With PurePulse continuous heart rate tracking, you can stay in your peak zone in real-time. Run detect, multi-sport and SmartTrack automatically track your activities so you never lose track of your workouts. And, most interesting, is auto sleep tracking and sleep stage—which shows your time in light, deep, and REM sleep to help you understand your sleep quality.

With Fitbit Ionic, your music is stored right on your wrist

What could make your next workout easier? Having your music ready when you are. The Fitbit Ionic stores and plays 300+ songs right on your wrist. That means you can flip to your favourite song the second you need motivation to get through the next climb or kilometre.

The Fitbit Ionic helps you work out harder, but it’s designed to be smarter too. With an NFC chip built in, you can securely store and use your credit cards right on your watch with a few simple swipes. Because the Fitbit Ionic has a multi-day battery it won’t give up before you do, and you can enjoy a battery life of 4+ days without GPS or 10 hours with. That extra battery time lets you enjoy more of your favourite apps, text, and call notifications, all right on your wrist.

Fitbit Ionic knows where you’re going and where you’ve been

Sometimes you want to run or cycle your usual route, while other days you want to head out on an adventure by exploring a new trail or hike. With the Fitbit Ionic on your wrist, you can track your pace and distance with built-in GPS. When you want to look back or back up that data, Fitbit Ionic’s wireless syncing connects to 200+ of the leading iOS, Android, and Windows devices.

Your tracking doesn’t have to end when you’re finished exercising. When it’s time to kick off your shoes and enjoy a night out, you can switch up the interchangeable bands so your fitness tracker becomes a sleek, evening watch. There’s something for every occasion, from comfortable, water resistant Classic bands made for all-day use; to secure, breathable, two-toned Sport designs; to sleek and stylish Luxe bands made from hand-crafted Horween leather.

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